Marie Claire + HSN

To help break Hearst Digital Media into the native advertising space, I ideated the Trend Collage product, a flexible and highly visual grid that was not only a natural fit for advertisers, but was quickly adopted by editors as a great way to present content.

I created and wrote this trend collage to showcase HSN.com’s tech offerings in a holiday gift guide that lived on MarieClaire.com.

Hearst/Marie Claire/HSN

copywriting, native advertising, product ideation