WINNER: 2008 WebAward
Targeted towards “Gateway Moms” who are likely to spend downtime on light online games and tend to buy chocolate as an everyday treat for themselves and their children, the Indiana Jones M&M’S® Mint Crisp Adventure cross-promotes Limited Edition Mint Crisp M&M’S® and the release of Indiana Jones 4: Kingdom of the Crystal Skull. Using a fun mix of hand-eye coordination and mental challenges, the site rounds out the experience with eye-popping motion graphics that combine product and brand elements with the Indiana Jones canon in a fresh, fun way.
Hint: when you first enter the maze, choose the left arrow!